Despite the secrecy with which the One Cycling Super League project is being developed, it seems to be taking shape and would seek to be launched in early 2026, coinciding with the start of a new cycle of World Tour licenses with which it will have to coexist after the UCI has set very clear red lines for its promoters.
The Belgian newspaper Het Laaste Niews reports that the One Cycling Super League is finalizing its details to make its public presentation before the Tour de France and with the aim of starting at the beginning of 2026.
However, these details are leaked in drips and drabs and hardly anything is known about this new competition that is born with the aim of balancing the distribution of profits between organizers and teams in addition to taking cycling to another level in terms of revenue generation. An absence of information motivated by the confidentiality clause to which those involved in One Cycling have agreed.
A Super League that is born with the commitment to coexist with the current competitions and to be an open and non-separatist competition, a red line that has been clearly marked by UCI president David Lappartient.
As we have already mentioned on other occasions, among the promoters of this Cycling Super League is the Saudi investment fund SURJ, which would finance the project with a contribution of 250 million euros, of which 1 million per season would go to the participating teams, 250,000 euros in the case of women’s teams.
Among the objectives sought by the Cycling Super League are to maximize the revenue generated by the races, which would include the creation of VIP areas and pay zones on the race course in the style of what already happens in the Belgian classics organized by Flanders Classics, one of the organizers that has been most receptive to the One Cycling project from the beginning; in addition to taking advantage of digital technology and modern marketing techniques to monetize the rights of the Cycling Super League to the maximum.
There is talk that most teams would be willing to compete in the Cycling Super League although there is also reluctance from French teams in addition to Jayco-AlUla.
In any case, nothing is known in detail yet about this project so we are still waiting for the announcement of its presentation to know all the aspects of this competition. Only then will we know how it will affect cycling as we currently know it.
Source: www.brujulabike.com